The social networking giant, Facebook, is known for its engaging influence in the world of social media and it is recently nearing 2 billion users worldwide. With its recent take on Snapchat-like stories and the Live Videos features, there’s another new development that might just escalate Facebook way ahead of the social media game than any of its other competitors. We’re talking about Facebook TV!
Facebook is reported to release its own take on TV-shows next month. Sources have revealed that Facebook will be releasing shows comparable to the famous ‘House of Cards’ and ‘Scandal’. The videos will be available in a separate tab on the Facebook smartphone app, and unlike the number one video hosting service, YouTube, Facebook TV is speculated to fund original shows starring celebrities like Kevin Hart and Ellen De’Generes for free instead of a monthly US $10 subscription that YouTube has. Like Youtube, Facebook TV will be running these original shows with mid-roll advertisements (ads that appear in the middle of the video).
The new Facebook TV will run five to thirty minutes shows that will continuously be updated every 24 hours. The TV-shows will be featuring some top notch celebrities, although the exact names of the celebrities are still a mystery.
As mentioned earlier, sources have likened Facebook TV shows to be of the same caliber as some of the best Netflix series. CEO of the company, Mark Zuckerberg has also mentioned the possible take on the Sports area by the new Facebook TV.
Another particularly interesting feature of this new Facebook development is that there have been reports of a possible virtual-reality dating show from the Conde Nast Entertainment company, where people will experience first dates via Virtual Reality. A show like this is a first of its kind and definitely sets it a level apart from its competitors in the industry.
According to The Verge news, Zuckerberg has been quoted to have said: “It’s part of a major initiative at the company to begin siphoning away some of the billions of dollars that are spent on television advertising ever year – a major growth opportunity for Facebook, which is running out of room in the News Feed to show more ads.”
One point of concern for the social networking company is how the video tab on the Facebook app would play out and affect the performance of the overall app. The smartphone app is not known to be light and fast, and with the addition of the new TV shows features, we can only imagine how much it will affect the app as a whole. There is also concern for Facebook users even using the app to view videos. Facebook is still trying to figure that problem out, sources have revealed, but we have high expectations from the company.
Are you excited for the new Facebook TV? Or do you think it’s just another attempt at competing with other social networks like Snapchat and Youtube? The exact reception of this brand new development can only be known next month, in the middle of June so we’ll all have to wait and watch how this plays out.